The launch of Helena AI, the artificial intelligence platform developed by NatureBrain, has received coverage from Europa Press and several Spanish digital media outlets.
The announcement followed Helena AI’s official presentation on 29 June 2026. In particular, the coverage highlights its ability to transform complex environmental and biophysical data into measurable information for the analysis of natural capital assets.
Media coverage of Helena AI
Europa Press published the announcement under the headline:
“Nace Helena: la primera Inteligencia Artificial que audita el capital natural financiero.”
Following its publication, the story also appeared across several digital platforms and specialised media outlets. These included CulturaOcio, InfoSalus, Mercado Financiero, Notimérica, Canal Social and Web Ciudadana.
As a result, the announcement reached a wider Spanish-speaking audience. Moreover, the coverage increased awareness of NatureBrain’s work at the intersection of technology, finance and nature.
A new approach to natural capital analysis
Helena AI applies predictive artificial intelligence to the evaluation of natural assets.
Its purpose is to help companies, investors and asset managers work with environmental information in a more structured and measurable way. Therefore, ecological data can support clearer risk assessment, scenario analysis and long-term decision-making.
At the same time, the launch reflects a broader shift in the natural capital market. Investors increasingly need reliable data, stronger traceability and tools that connect environmental performance with financial analysis.
Helena AI responds to this need through a technological framework for analysing forests, soils, water, biodiversity and other natural assets.
Expanding the conversation around natural capital
The media coverage represents an important step in increasing public understanding of natural capital finance.
Although the publications originated from the same official announcement, their distribution across different outlets helped the story reach audiences interested in business, finance, technology, sustainability and international affairs.
For NatureBrain, this visibility supports a broader objective: making natural capital easier to understand, analyse and manage through data and artificial intelligence.
In addition, the coverage reinforces the growing relevance of tools that bring greater transparency and measurable criteria to investments in nature.
Explore the original coverage
The announcement can be found in the following Spanish-language publications:
- Europa Press
- CulturaOcio
- InfoSalus
- Mercado Financiero
- Notimérica
- Canal Social
- Web Ciudadana
- Corresponsables
The original articles were published in Spanish.
